From Denver Open Media:

“In recent years, the user-automated business model has proven to enable small organizations to have an impact rivaling that of any large corporation. It is how Wikipedia and its 5 employees surpassed Encarta and its staff of 2,000+. Its how EBay is able to compete with Target, why use of MySpace is outpacing AOL, and how BlogSpot gained more readers than the NYTimes. The approach is not to generate content, but to develop and maintain the structure within which the public can create, organize, and share their own.

Denver Open Media’s model is aimed at placing the people in control on a level never before seen in Public Access, exactly because they are the only group capable of accomplishing our mission: to put the true power of the media in the hands of the community. With advancements in media and internet technology, the opportunity now exists to level the playing field, to empower individuals to express their own agenda, and to use media as a tool for educating and mobilizing their own communities on a level we’ve only imagined before.”