Community Media in Transition

PEG Access TV and the Social Web

Seeking Feedback on Web Video Platforms

September 8th, 2007 by Colin Rhinesmith

PEG Web Video

Over the past year, I’ve been exploring online, and talking with community media workers about, a variety of “web 2.0″ tools being used at Community Media Centers. Blogs, podcasts, wikis, social bookmarking, video mapping, and other social media platforms have generated much interest and discussion around which tools are most relevant to their center’s work and community’s needs.

Out of all of these areas, participatory Internet video seems to be the most exciting and relevant discussion most directly related to the medium of PEG access TV. So, I’ll be moving towards developing a framework upon which to further investigate, provide context, and invite feedback on the uses and narratives (e.g., YouTube v. Public Access TV debate, etc.) surrounding the implementation of participatory web video at community media centers.

I’m looking for feedback and discussion around some of the following questions:

1. Which web video platform does your center use (eg, YouTube, Google Video, blip.tv, etc.)?

2. What was your motivation for choosing this platform?

3. Is this platform participatory (is it a videoblog, etc.)? If so, do you offer an RSS feed?

4. What metadata schemes are you using? Meaning, how do you tag your videos?

5. What difficulties are you finding in using, or teaching your producers about, these online video platforms?

6. What has the response been from your community?

7. Has there been any positive impact or social change that has resulted from using a web video platform at your center?

I’m sure there are many more questions and points to consider. So, if you work at this intersection, I hope you’ll join the discussion. Thanks!

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Posted in Community Media, PEGTV, Public Access TV, Video Distribution |

5 Responses

  1. Community Media: Selected Clippings - 09/09/07 « Clippings for PEG Access Television Says:

    [...] to consider. So, if you work at this intersection, I hope you’ll join the discussion. Thanks! http://cmediachange.net/blog/2007/09/08/seeking-feedback-on-web-video-platforms/ [...]

  2. Monday 9-10 links | News Videographer Says:

    [...] blog is asking some good questions about how to choose an online video platform. If he gets good answers, the post will be a nice [...]

  3. Jason Daniels Says:

    1. Which web video platform does your center use (eg, YouTube, Google Video, blip.tv, etc.)?

    We use Blip.tv for our online video needs. This also includes using upperblip which is a stand alone applications that allows us to post multiple videos at one time. We do not have a pro account, just a regular account. We try and keep our videos online under 10 minutes.

    2. What was your motivation for choosing this platform?

    I chose Blip because I have been using it for a long time and I find it very easy to use. I like the flash encoding and the cross posting to the Internet Archive. The support is great and the company keeps innovating and taking its users along for the ride.

    I also feel like Blip,tv respects the small independent voice.

    However, there are two other local station who have different online strategies that both have some merit.

    Nortontv.org use Brightcove as their all in one online player solution. It is a package and I like that element. I am pretty sure they can have videos of any length.

    Attleboro Community Access
    http://doubleacs.com/
    hosts the video themselves. They do all the flash encoding themselves and it allows them to have videos of any length.

    3. Is this platform participatory (is it a videoblog, etc.)? If so, do you offer an RSS feed?

    Yes, sure does:
    http://medfieldtv.blip.tv/rss

    4. What metadata schemes are you using? Meaning, how do you tag your videos?

    Currently, we tag our videos with the name of our community “medfield”, the name of our organization “medfieldtv” and “pegtv”

    5. What difficulties are you finding in using, or teaching your producers about, these online video platforms?

    The community in which I serve is very tech savvy. I have middle school kids who come in and want to write php scripts for our website. Justifying the teaching of it is harder than the teaching itself. We have to justify it because there is a perception that community television should be about, well, local, community, television - and if you want to be serious about that - there are conflicts with local online video production. There is a fear of quality issues, of losing the local because of the nature of the web and of misappropriating our franchise fees or abandoning our television channel. These are the sort of ideological obstacles I am working through.

    6. What has the response been from your community?

    As mentioned above, the response has been varied. It depends on how people currently picture community media. The video idea has a lot of teeth among the young folks but I feel like even some of the people with Direct TV appreciate our online video offerings. For the most part though, the online video is secondary to our channel at this point.

    7. Has there been any positive impact or social change that has resulted from using a web video platform at your center?

    Nothing exceptional yet.

  4. Colin Rhinesmith Says:

    Jason, thanks for taking the time to respond. These are really thoughtful and informative responses.

    I was wondering if your community saw online video distribution as a way to promote your access center and increase membership - thus, helping to justify use of resources (franchise fees, etc.)?

  5. Jason Daniels Says:

    I think there is a perception that online can help promote awareness. We hope it will increase involvement but that is not the focus of online video. It almost has to compete with Youtube and Google Video so there is a novelty to what we have on our site. It is not integrated at a value level and that makes it hard to justify the time, especially when in a small operation there is just enough time to get the TV channel programmed.

    We are looking for the holy grail - a method to take a file and have it sent AUTOMATICALLY to our website and to our channel, transcoded into the proper formats (mpeg2 and flash respectively). Otherwise we just struggle to sustain.

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