Networked Community Communication Model
Seungahn Nah’s 2003 paper, “Bridging Offline and Online Community: Toward A Networked Community Communication Model” (see Works Cited) the author surveys literature on community studies from the Chicago School of sociology to social network analysis. He develops a holistic approach to community studies across both online and offline spaces. The author weaves together a range of physical and virtual communication environments to provide a way to study the “community phenomena” (24). In the Introduction, Nah writes
Given that community in virtual space is also based on the community in physical space, and the two types of community are closely related to each other, we need to review the existing community studies comprehensively in order to understand the “online” community as well as the “offline” community. (4)
In his Networked Community Communication Model, Nah explains that from this approach “linkage among structure, agent, and computer network can create and expand the concept of community from local based community to global community and integrates them into networked communication environment” (24).
Nah’s model is particularly helpful in looking at the community media center as a specific geographic location within which to study community in a way “in which all kinds of communication pattern are integrated and coexisted” (24).
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